Reports to: CD

We are OK COOL. Strategic and (very) creative partners to the world’s leading brands. Built for social, targeting Gen Z and young millennials. Campaigns, content, creators. Global af.

Our clients include some of the biggest, best brands on the planet. (Not exaggerating!)

We’re looking for a Senior Creative, Art with exceptional fluency in the social media and (sub)cultural landscape — a visually led, content-obsessed creative who can deliver social-first, scroll-stopping ideas and executions. You’re a visual trend-spotter, aesthetic architect, and culture junkie who knows how to turn insights into bold, platform-native creative that people actually want to watch, save, and share.

You’re on the bleeding edge of trends, formats, and visual language. You have a sharp eye for composition, pacing, and design, and an instinct for what makes content feel native (not try-hard) across platforms. You think in visuals first — from lo-fi phone-shot content to elevated campaign systems — and you know how to bring big ideas to life through art direction, layout, motion, and storytelling.

You’ll help translate briefs into visually compelling creative concepts, develop the look and feel for social-first campaigns, storyboard and art direct content across video and static formats, and collaborate closely with copy, strategy, production, and editors to ensure ideas land beautifully in the final execution.

You’ll join our creative team working on some of our biggest accounts, helping drive day-to-day content, elevate visual standards, and deliver culturally fluent, viral-worthy work rooted in strong BIG IDEAS. You’ll play a key role in fostering a collaborative, curious, and creatively ambitious environment.

Working at OK COOL as a Sr Creative, Art means you have a deep understanding of what’s visually resonating online — and how to adapt that across fashion, beauty, sports, travel, tech, lifestyle, and more.

If you’ve made doom-scrolling a research method, have a constantly evolving reference folder, and can instinctively tell why a piece of content works (or doesn’t) — this might be your job.

Responsibilities:

• Concept and develop original, platform-specific visual ideas for social campaigns, content series, brand activations, and always-on programs across Instagram, TikTok, YouTube, X, and emerging platforms.

• Lead art direction for social-first content including short-form video, static posts, carousels, and influencer/creator content, ensuring strong visual storytelling, composition, pacing, and platform-native execution.

• Translate briefs and cultural insights into clear visual systems, storyboards, mood boards, layouts, and references that guide execution across formats.

• Independently create and produce social-first content as needed - including lo-fi video, static assets, quick-turn visuals, and rough edits - to support always-on needs, testing, and fast-moving cultural moments.

• Collaborate closely with copywriters, designers, editors, strategists, client services, influencer teams, and producers to bring work from brief through final delivery.

• Partner with editors and production teams to ensure creative intent and visual integrity carry through to the final cut.

• Provide direction, mentorship, and constructive feedback to junior creatives, designers, and freelancers to elevate overall creative quality.

• Present visual concepts, ideas, and creative rationale clearly and confidently to internal stakeholders and clients.

• Ensure all creative output meets OK COOL’s standards for craft, cultural relevance, platform fluency, and brand alignment.

• Stay ahead of visual, cultural, and platform trends, contributing to the evolution of OK COOL’s creative POV and industry leadership.
  
  

What we look for:

• 4+ years of experience in a senior art direction, design, or visual creative role within a social agency or brand environment

• A strong portfolio showcasing social-first, visually led work, from lo-fi, fast-turn content to larger campaign systems and storytelling

• Demonstrated ability to concept and execute across formats, with a focus on social-first video and static content

• Strong visual instincts: layout, composition, typography, motion, pacing, and platform-native execution

• Positive, solutions-oriented approach to both creative and administrative tasks

• Basic to intermediate proficiency in CapCut (or similar editing tools) and the Adobe Creative Suite (primarily Photoshop, Illustrator, InDesign, Premiere Pro, Acrobat)

• Comfort working in Google Slides and Docs

• Strong pitching and presentation skills, able to clearly articulate visual ideas and creative rationale

• High attention to detail and strong organizational skills

• Ability to multitask and manage deadlines in a fast-paced environment

• Collaborative, communicative, team-oriented mindset with an entrepreneurial spirit

What’s in it for you:

• Opportunity to be part of an awesome, small team of experts in social that value innovation, collaboration and excellence

• Work with fantastic, world class brands

• A flexible, supportive, and inclusive workplace culture

• $100,000–$120,000 annual salary, plus comprehensive healthcare benefits and participation in a 401(k) program

• 20 days PTO + sick days + 11 holidays + mini summer break + winter recess break

• Primarily remote with occasional in-person collaboration in office in New York City

• Summer Fridays early closing between Memorial Day and Labor Day

About OK COOL

OK COOL is a culture-first creative agency with teams in London, New York and Sydney. We specialize in social-native storytelling blending strategy, creativity and creator partnerships to help brands show up authentically where culture actually happens.

We’re a collective of strategists, creatives and tastemakers who don’t just follow the zeitgeist; we shape it. From insight-led campaigns to always-on content and paid social, we turn brands into culturally relevant voices that people want to engage with.

If you want to join a team that moves at the speed of culture, and defines it, OK COOL is where ideas become impact. OK COOL is a company of the Residence network. 

About Residence

Residence is a multidisciplinary network of companies with the shared vision of creating a thriving ecosystem to empower the creative community at large by nurturing rising talent, encouraging egoless creativity, and fostering community among its members. Including - Buck, Creative Lives in Progress (CLIP), Giant Ant, It's Nice That, Part and Sum, Wild and VTPro Design.